Terry Parker and Kevin Scura, attorneys with the firm’s Litigation Practice Group, received national attention for their trademark case against New Era Cap Co. Inc. filed on behalf of the streetwear clothing company God’s Era, a sole proprietorship founded by Averil Hilton, a college student in Boston, Massachusetts. New Era Cap Company, a New York company that supplies caps to Major League Baseball, filed an opposition with the U.S. Patent and Trademark Office to oppose Ms. Hilton’s trademark application for “God’s Era” before later developing its own streetwear brand in a partnership with Fear of God designer Jerry Lorenzo. The suit on behalf of Ms. Hilton alleges false designation of origin, unfair competition under federal and Massachusetts common law, and common law trademark infringement.
Law360 published an article detailing the suit which is available at the following link.
Sports and Entertainment Law Insider also published an article available at the following link.